Benefits of getting a trademark for your brand

When you talk about getting your brands or business organizations trademarked or copyrighted then you need to understand the fact that there are many benefits of doing this. I personally owned a clothing brand and the advantages I got from my clothing brand trademark or copyright were that it made it easier for my customers to find my brand online, it helped my brand become unique, they were very low priced and they helped my business to grow as well. What other advantages can you think of for getting a trademark for your brand?