What makes a great logo design?

To create a logo design, one should consider the benefits and purpose of a logo design. Simply it is a communication between the brand and its audience. Whereas, UK logo design services help and give so many innovative ideas for making a great logo. A logo enhances the brand's personality. Also, there is a slight difference between a normal logo and a presentable logo. A good logo is memorable, different, simple, and practical. Select appropriate colors, follow the latest trend, and most importantly, choose the right size of a logo.